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The Leveraged Business: Earn More, Work Less, Grow Faster


A podcast for ambitious consultants, coaches and other expert services providers who want to earn more, work less, grow faster.

Jun 11, 2021

In this episode, we’re continuing the journey of this 3-part series to discovering the power of podcasting to build an engaged audience. This week we turn to the launch strategy and how to launch a successful podcast. If you decided a podcast is something for you, or if you’re close and want to see the road ahead … this one’s for you!

There are plenty of resources you can find online for the 7 steps to getting your podcast launched, but most of them don’t really give you the full strategy that launches your show into the podcast charts so you get that important initial momentum going.

I’m going to be sharing a podcast launch plan that worked really well for me as well as answering a lot of the nitty gritty questions you want answers to about planning, preparation, production and promotion. And because I’d done all the right strategic work, I had the confidence to move forward.

I’m going to give you my four steps to a successful launch and outline the ongoing workflow so you can see the launchpad and the road ahead from there too.

We’ll cover:

-My personal experience with the whole launch process

- Purpose and Profitability, Clarity and Cohesion

- Setup and Production, Launching and Promotion

Resources in the episode show notes at leveragedbusinesspodcast.com.